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First launched in 2007, Fitflops shoes were labelled by many critics as the ‘must have’ footwear for the summer. Biomechanically engineered to assist in strengthening leg muscles whilst walking, millions of worldwide users report fantastic results, with relief from a number of different leg or foot complaints. Some early users of Fitflops were so impressed by their comfort, they bought several pairs in different colours.

Fitflops stated goal is “to be the world’s leading function-forward footwear brand”, and with constant research and development they are well on course to achieve their aims. Using patented ‘Microwobbleboard’ technology, the Fitflop shoes or sandals have three separate sections of sole that react in different ways as you walk, thus providing the extraordinary results and acclaim from regular wearers.

Made for men and women as well as kids, the high fashion colours and styles all embrace the Fitflop expertise. Fitflops have even been described as ‘the flip flop with the gym built in’, and with the increasing popularity and benefits of regular exercise, it’s no wonder that Fitflops shoes continue to sell in huge numbers.

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Keep Fit

Keeping fit has never been more popular - and there are thousands of keep fit shops situated all over the UK.

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Sport Shoes

Browse our selection of sport shoe retailers that offer literally thousands of different brands and styles.

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Walking, Hiking & Camping

There are many dedicated walking and hiking shops all over the UK that all sell everything a walker could need. Find some of them here.

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